Actor Vijay Varma recently stirred conversation online after referring to Kartik Aaryan as the “King of PR” during a rapid-fire segment in a media interaction. The remark quickly went viral, drawing mixed reactions from fans and social media users.
During the light-hearted question-and-answer round, Vijay Varma was asked to respond quickly to industry-related prompts. When Kartik Aaryan’s name came up, he labelled him the “King of PR,” a comment many interpreted as a playful jab at the actor’s strong public relations presence and consistent media visibility.
The clip spread rapidly across social media platforms, where users debated the intent behind the statement. Some viewers felt it was a harmless and humorous remark, consistent with the tone of rapid-fire interviews. Others, however, read it as a subtle dig at Kartik Aaryan’s career strategy and public image.
Fans of Kartik Aaryan came to his defence, arguing that maintaining visibility in a highly competitive industry is part of an actor’s job. Many also pointed out that strong PR does not diminish talent or success, especially in Bollywood, where media engagement plays a significant role in shaping careers.
At the same time, several social media users praised Vijay Varma for his honesty, with comments suggesting that speaking openly—even if it invites controversy—should not be criticised. One widely shared reaction summed up the sentiment by stating that “being honest is not a crime.”
Neither actor has issued any formal clarification or response regarding the remark. Both Vijay Varma and Kartik Aaryan remain active in the industry, with multiple film projects and growing fan bases.
The incident once again highlights how quickly short interview moments can go viral in the digital age, often sparking wider debates about celebrity branding, public perception, and the role of PR in modern entertainment.
